YouTubers.

For me it's not necessarily about he quality on offer but a) the personalities of the Youtubers and b) people willing to try things / cover things that are a bit different.

So, I like DHG and when this was at its best it was about Dan and Bernie and their personalities along with people like Jordan and Chris Gill who were always good value. Similar to Seb on Golf and Golf Mates. Bearing in mind that top level pro golf is so po-faced and miserable at the moment it provides a refreshing distraction. It has also given me an insight on different levels of golf. So, next year I am planning to go to the Sunningdale Fourballs where I'll look to follow Paul Hendriksen and James Ruth around for a bit as I've become familiar with them both via DHG. Without You Tube I probably wouldn't be going.

I also watch some of the Football Youtubers. Ordinarily, I no longer care for Football but the Away Days guy and Footy Adventures produce vlogs on things / clubs / countries that are not covered by the PL / CL obsessed media. Recently, Away Days went to Buenos Aires for the Super Clasico and also to Japan. Both were really interesting videos. But it is also about the personality of the people involved. There's a guy called Blair McNally who covers similar stuff to Footy Adventures but he doesnt have the same interest for me because his delivery / presenting is not as good as Sam from Footy Adventures.

What makes You Tube so interesting for me is that it is people providing alternatives to the mainstream media. But, I will concede there is an element of novelty involved and potentially a limit on what can be done.
 
Tongo said:
For me it's not necessarily about he quality on offer but a) the personalities of the Youtubers and b) people willing to try things / cover things that are a bit different.

So, I like DHG and when this was at its best it was about Dan and Bernie and their personalities along with people like Jordan and Chris Gill who were always good value. Similar to Seb on Golf and Golf Mates. Bearing in mind that top level pro golf is so po-faced and miserable at the moment it provides a refreshing distraction. It has also given me an insight on different levels of golf. So, next year I am planning to go to the Sunningdale Fourballs where I'll look to follow Paul Hendriksen and James Ruth around for a bit as I've become familiar with them both via DHG. Without You Tube I probably wouldn't be going.

I also watch some of the Football Youtubers. Ordinarily, I no longer care for Football but the Away Days guy and Footy Adventures produce vlogs on things / clubs / countries that are not covered by the PL / CL obsessed media. Recently, Away Days went to Buenos Aires for the Super Clasico and also to Japan. Both were really interesting videos. But it is also about the personality of the people involved. There's a guy called Blair McNally who covers similar stuff to Footy Adventures but he doesnt have the same interest for me because his delivery / presenting is not as good as Sam from Footy Adventures.

What makes You Tube so interesting for me is that it is people providing alternatives to the mainstream media. But, I will concede there is an element of novelty involved and potentially a limit on what can be done.
Click to expand...

I agree with a lot of what you say but I would also say that I have seen a pattern that I do not like. A channel starts, it is a bit rough and ready but it has stacks of personality and is a great watch. Slowly the viewers grow and suddenly that charm from spontaneity is lost as it becomes sudo scripted, the appeal of a few people doing it all because they enjoy it is lost as they employ camera crews and editors, the reliance on the existing media and companies starts to kill of impartiality and, unfortunately, as soon as a YouTube channel becomes a well paying, full time job, the channel loses much of what made it attractive in the first place and it may as well be a professional filler section of Sky Sports etc.
 
GB72 said:
I agree with a lot of what you say but I would also say that I have seen a pattern that I do not like. A channel starts, it is a bit rough and ready but it has stacks of personality and is a great watch. Slowly the viewers grow and suddenly that charm from spontaneity is lost as it becomes sudo scripted, the appeal of a few people doing it all because they enjoy it is lost as they employ camera crews and editors, the reliance on the existing media and companies starts to kill of impartiality and, unfortunately, as soon as a YouTube channel becomes a well paying, full time job, the channel loses much of what made it attractive in the first place and it may as well be a professional filler section of Sky Sports etc.
Click to expand...

Very much so. DHG has really dropped off of late. Not sure whether the absence of Bernie is a coincidence but recent times have also seen less of Paul, Chris G and Jordan (in front of the camera).

I know what you are saying about filler for SS. I've noticed that Footy Adventures is kicking out more and more Rangers / Celtic content which is massively dull for me and of no interest.
 
I don't know if it's a coincidence or not but several of the top golf channels are sponsored or part owned by Performance 54 and the presenters mostly sport beards; Rick Shiels, Peter Finch, Seb on Golf, Matt Fryer for a few.
You have to wonder if it's a requirement of the owners.

Conspiracy theorist, me? :ROFLMAO:
 
Tongo said:
Very much so. DHG has really dropped off of late. Not sure whether the absence of Bernie is a coincidence but recent times have also seen less of Paul, Chris G and Jordan (in front of the camera).

I know what you are saying about filler for SS. I've noticed that Footy Adventures is kicking out more and more Rangers / Celtic content which is massively dull for me and of no interest.
Click to expand...

Sadly the fun of Youtube is that it offers something different to the mainstream but as soon as a channel gets in any way popular, they seem to want to switch and from they did so well and basically make a generic, mainstream product.

The worst ones are usually the ones that are just average golfers hacking about. Watch how those turn from good spontaneous fun to videos full of unfunny, semi scripted banter and outrageous events on the course to fill content and to get some clicks off the thumbnail.
 
Crow said:
I don't know if it's a coincidence or not but several of the top golf channels are sponsored or part owned by Performance 54 and the presenters mostly sport beards; Rick Shiels, Peter Finch, Seb on Golf, Matt Fryer for a few.
You have to wonder if it's a requirement of the owners.

Conspiracy theorist, me? :ROFLMAO:
Click to expand...
Mmm....Jazzy might look good with a full set......🧔
 
GB72 said:
I agree with a lot of what you say but I would also say that I have seen a pattern that I do not like. A channel starts, it is a bit rough and ready but it has stacks of personality and is a great watch. Slowly the viewers grow and suddenly that charm from spontaneity is lost as it becomes sudo scripted, the appeal of a few people doing it all because they enjoy it is lost as they employ camera crews and editors, the reliance on the existing media and companies starts to kill of impartiality and, unfortunately, as soon as a YouTube channel becomes a well paying, full time job, the channel loses much of what made it attractive in the first place and it may as well be a professional filler section of Sky Sports etc.
Click to expand...
They do all gain from a feeding frenzy at the beginning of each year 'reviewing' new gear releases.

I would guess its is a bit like December for turkey farmers as a cash boost. While they amount to no more than commenting on the sound, the colour, and rehashing the marketing blurb the manufacturers provide them with as a quid pro quo to exposing the ware, there is a hunger for them.
This youtuber manufacturer symbiosis feeds their customers bubblegum nourishment as they embark on a fruitless search to determine which release is the best of crop. The very fact that there is no best, or answer to the quest, effectively means you cannot have too many reviews - the seekers keep clicking as none answers their query.
 
There have been some really interesting posts on here over the last few days. I too have become increasingly bored of golf youtubers and my theory is...

Everything has a shelf life. Music, great football teams, and key for this subject - tv series. How many TV programmes last for many years and run at least one show a week? Other than soaps which constantly chop and change their cast, very few. Everything after a while becomes stale and is then binned by tv channels, who will replace it with a new idea.

On YouTube channels of course, that can't really happen as the channel is the programme.
 
Albo said:
I used to watch the NLU stuff but even they now are far more commercialised and mainstream, the switch from Callaway to Titliest shows it all really, used to bang on about how good the Callaway stuff was and as soon as the sponsorship changed so did their attitude, now don’t get me wrong I understand why, but it just casts a shadow over all their content in my eyes, sell out to the highest bidder, all the while slagging off all the players who went to LIV for the money
Click to expand...
I'll go into bat for NLU here a little bit... They're a business. They'll want to do what they think is best for them and they'll likely weigh up many factors, not just the money coming in from Titleist.

But that said, I agree with you. For years they've talked about Callaway in a manner that came across as much more than just advertising. And their whole ethos of being these alternative golf guys who laugh at how stupid the rest of the established golf industry is... Well, I guess it's like watching this local band that were amazing in their youth but once fame hits, they lose the very thing that made them shine.

They recently did a 10 year podcast special and it just made me realise that when they weren't so big, they were much more interesting. It's now a professional outfit and it's just lost some sparkle.
 
timd77 said:
It was a relief just to have some golf back, after what seems like weeks of endless new driver videos on nearly every single golf YouTube channel, what a total yawn fest that’s been (well, if I’d watched them).
Click to expand...

I'm the same, I'm not in the market for a new driver - and unless my financial circumstances change drastically, I probably never would be. Anyway, it seems that if you we to gain some yards off the tee this coming year - there might just be a simpler and more cost effective option...

 
You do learn some interesting things from them though. For example I didnt know when I was younger that you had to change according to your flow, like from regular to super, or, how good olay regenerist whip is without feeling so oily, mmmm-mmmm!
 
Mel Smooth said:
I'm the same, I'm not in the market for a new driver - and unless my financial circumstances change drastically, I probably never would be. Anyway, it seems that if you we to gain some yards off the tee this coming year - there might just be a simpler and more cost effective option...

Click to expand...
I found that video more interesting than all the recent new driver ones.
 
howbow88 said:
I'll go into bat for NLU here a little bit... They're a business. They'll want to do what they think is best for them and they'll likely weigh up many factors, not just the money coming in from Titleist.

But that said, I agree with you. For years they've talked about Callaway in a manner that came across as much more than just advertising. And their whole ethos of being these alternative golf guys who laugh at how stupid the rest of the established golf industry is... Well, I guess it's like watching this local band that were amazing in their youth but once fame hits, they lose the very thing that made them shine.

They recently did a 10 year podcast special and it just made me realise that when they weren't so big, they were much more interesting. It's now a professional outfit and it's just lost some sparkle.
Click to expand...
Ironically, given that most of the comments are (rightly) complaining about the compromised and repetitive nature of tubers outout, NLU tube output, which is mostly high production value travelogues, stands up pretty well.
It's their pods whuch have become compromised by their relationships with equipment companies and tour members imho. Back in the day of (literally) phoning it in, they had no bridges to burn and were all the better for it. Tough to make a living that way though.
The best contemporary pod commentaries on professional golf dont take money from the industry. Shotgun start (amusing), mckellar and state of the game (both grumpy!)
 
Yes, that's true. My post was really about their podcast.

Of their series, Strapped is my favourite. The Tourist Sauce trips are fantastic but I will admit to having maybe a prang of jealousy, knowing that I'll never be able to replicate them. I can do a Strapped style trip though :)
 
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