Hacker Khan
Yurt Dwelling, Yoghurt Knitter
So they have basically painted it a different colour? Am I missing something here?
R1 Black is official
- Thread starter BTatHome
- Start date
Foxholer
Blackballed
Having 'tested' the RBZs and hated the mass of white, the R1 seems a more pleasant subdued cream-ish.
I suppose this is the alternative to bringing out an R1S though, which id TM's usual way to get a second boost to sales in any season.
I expect it'll be a big seller though
I suppose this is the alternative to bringing out an R1S though, which id TM's usual way to get a second boost to sales in any season.
I expect it'll be a big seller though
Rooter
Money List Winner
Nope that's it, I reckon they will sell thousands too!
A
Alex1975
Guest
R1 S.... Won't be out for weeks...
mikee247
Challenge Tour Pro
If its matt Im interested otherwise its the same as my R7 and R9 ....... which I still have!
Looks very nice and better than the white imo but if they haven't improved the performance then I won't be touching it. Very disappointed with the feel of the current model and thought it felt dead off the face
pbrown7582
Money List Winner
Yeah that's it same driver different colour according to there market research 20% of golfers don't like white drivers so they've painted it black so the R1 then can appeal to all players. Available on tour next week and in shops July 1st
Looks great :thup:
Hacker Khan
Yurt Dwelling, Yoghurt Knitter
You've got to hand it to TM then for generating such fuss and excitement for just painting a club a different colour. Easy money...
Keyser Soze
Assistant Pro
Lump
Tour Winner
Shame it'll still sound like a fart cannon on a saxo.
Yosser
Assistant Pro
I like it, looks like sky marks or dents won't show up as much. 
the hammer
Challenge Tour Pro
If they did a red one , they would have all options covered,or, is that next.................
USER1999
Grand Slam Winner
There's nothing quite like making your bed and lying in it.
srixon 1
Journeyman Pro
I like it, looks like sky marks or dents won't show up as much.
Sky marks, what are they?
Yosser
Assistant Pro
You must already have a black driver.
srixon 1
Journeyman Pro
I do, a Titleist 910 D3. I was taking the Mick, if I put a sky mark on mine I would have to get a different head.
Hacker Khan
Yurt Dwelling, Yoghurt Knitter
Come on, I've slept on this and a jokes a joke. So you can now tell me what it does that the old one didn't, more forgiveness, larger sweet spot, extra 10 yards?
As you're not telling me that by changing a pot of paint in about 10 seconds on the production line in China, that this is being marketed as an achievement? I mean no one would be so stupid to get excited about changing the colour of something, a feat that may have been vaguely impressive in the days of the Ford Model T. But as we all know it's 2013 now guys, we can see an astronaut singing Space Oddity whilst actually floating in a tin can far above the world. There's got to be more to this than a different paint job?
As you're not telling me that by changing a pot of paint in about 10 seconds on the production line in China, that this is being marketed as an achievement? I mean no one would be so stupid to get excited about changing the colour of something, a feat that may have been vaguely impressive in the days of the Ford Model T. But as we all know it's 2013 now guys, we can see an astronaut singing Space Oddity whilst actually floating in a tin can far above the world. There's got to be more to this than a different paint job?
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Come on, I've slept on this and a jokes a joke. So you can now tell me what it does that the old one didn't, more forgiveness, larger sweet spot, extra 10 yards?
As you're not telling me that by changing a pot of paint in about 10 seconds on the production line in China, that this is being marketed as an achievement? I mean no one would be so stupid to get excited about changing the colour of something, a feat that may have been vaguely impressive in the days of the Ford Model T. But as we all know it's 2013 now guys, we can see an astronaut singing Space Oddity whilst actually floating in a tin can far above the world. There's got to be more to this than a different paint job?
Apparently they have discovered that black has special properties that make the club head travel though the air the faster, so will make your drives go 15 mm further
Rooter
Money List Winner
Come on, I've slept on this and a jokes a joke. So you can now tell me what it does that the old one didn't, more forgiveness, larger sweet spot, extra 10 yards?
As you're not telling me that by changing a pot of paint in about 10 seconds on the production line in China, that this is being marketed as an achievement? I mean no one would be so stupid to get excited about changing the colour of something, a feat that may have been vaguely impressive in the days of the Ford Model T. But as we all know it's 2013 now guys, we can see an astronaut singing Space Oddity whilst actually floating in a tin can far above the world. There's got to be more to this than a different paint job?
They simply realized that a lot of people were not buying the Taylormade drivers because they were white. its pretty simple really and am unsure as to why you are making it such a big deal? Taylormade sell lots of golf clubs. some of their customers or potential customers have fed back to them that they don't like white drivers, so they paint their current one black to appeal to a larger market thus increasing market share and profits. what is difficult to understand about that?
Do a poll on here and ask how many people would NOT buy a driver simply because its white, i will wager £5 the response will be over 25%. that's 25% of the global market Taylormade are missing simply because of the colour.. It doesn't take a scientist or economist to work that out...
