Equipment price drops!

I always pay with a credit card, so that I have a record of the purchase if I lose the receipt, so that is not an issue for me. :)

So why come on here moaning about it?
 
Because it is a marketing ploy to make something seem cheaper than it actually is! :rolleyes:

Well it is cheaper by a penny. And if you add up all those pennies then it mounts up. Just think how good you feel as petrol/diesel is now under a tenner. Where as in your world it would not be, and I don;t want to live in a world like that.
 
Because it is a marketing ploy to make something seem cheaper than it actually is! :rolleyes:

Yes it is but is that sufficient reason to keep whinging about it?

Seriously Del, I'm struggling to think of anything humourous or upbeat that you've posted on this forum. It's always doom and gloom :mad:
 
Actually my other sport/hobby of flying is even more of a rip off. Any part for an aircraft seems to cost at least 5 times the price of an equivalent car part, and is usually less reliable to boot! You have to buy the OEM's part and it has to come with a release certificate, now that the European Aviation Safety Agency has taken control of everything to do with aviation. Bureaucracy gone mad! I would gladly leave the EU just to get rid of them! :rolleyes:
 
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Yes it is but is that sufficient reason to keep whinging about it?

Seriously Del, I'm struggling to think of anything humourous or upbeat that you've posted on this forum. It's always doom and gloom :mad:

Guess that's an example of how we all perceive things in our own way. Personally I find delc's musings quite "conversational" if that makes sense. Neither positive or negative, simply discussion.
 
Well it is cheaper by a penny. And if you add up all those pennies then it mounts up. Just think how good you feel as petrol/diesel is now under a tenner. Where as in your world it would not be, and I don;t want to live in a world like that.

You must be paying a lot for your fuel! Thought it was now under a Pound per litre! :)
 
I recon that American golf are selling then at a loss for £200. I get my clubs at trade price. My sldr was £220 instead of 300, m1 driver was £310 and My ping irons i baught this year i got for 480 when rrp was 600
 
Yes it is but is that sufficient reason to keep whinging about it?

Seriously Del, I'm struggling to think of anything humourous or upbeat that you've posted on this forum. It's always doom and gloom :mad:

Liverpoolphil phil needs to step in and tell him what his opinion needs to be 😀
 
I recon that American golf are selling then at a loss for £200. I get my clubs at trade price. My sldr was £220 instead of 300, m1 driver was £310 and My ping irons i baught this year i got for 480 when rrp was 600

Selling at a loss is not a good business model! Most golf clubs are made in China for probably only a few quid each. Add transport, marketing hype, store overheads and profit to that and you get your retail price. I suspect that the profit margin for the latest model clubs is pretty big, and even the end of the range models in a sale make a small profit, although probably much closer to cost price,
 
Selling at a loss is not a good business model! Most golf clubs are made in China for probably only a few quid each. Add transport, marketing hype, store overheads and profit to that and you get your retail price. I suspect that the profit margin for the latest model clubs is pretty big, and even the end of the range models in a sale make a small profit, although probably much closer to cost price,

I think the profit margin is HUGE. But i think its the manufacturer that gets the majority of this rather than American golf
 
When the older model clubs get drastically reduced in price by Direct Golf or American golf, it's usually as they buy the remaining job lot from the manufacturer at a vastly reduced price. I remember DG were selling Mizuno MP58's at a crazy cheap price, nowhere else could source them as DG had bought them all, that's what I was told anyway.

This is where the problem for pro's or other stockists who bought at full price are stuck between a rock and a hard place, do they match the price for a loss and to clear stock or hold onto them in hope or a better offer?
 
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When the older model clubs get drastically reduced in price by Direct Golf or American golf, it's usually as they buy the remaining job lot from the manufacturer at a vastly reduced price. I remember DG were selling Mizuno MP58's at a crazy cheap price, nowhere else could source them as DG had bought them all, that's what I was told anyway.

This is where the problem for pro's or other stockists who bought at full price are stuck between a rock and a hard place, do they match the price for a loss and to clear stock or hold onto them in hope or a better offer?
Are these job lot clubs still fitted with the same premium shafts and grips, or something a bit cheaper?
 
Because it is a marketing ploy to make something seem cheaper than it actually is! :rolleyes:
And it very well works. Where I work we did tests, £20 offer on items vs. £19.95, and the £19.95 wins. And we even got more extreme. A marketing manager needed to get her margin so she offered something for £104.50, I got the director to test a £99 cell, she got the higher margins, but I got the profit.

Marketing isn't done for the customer who understands it, it's for the other 9 that don't. Try being a sofa at full price!


At least in golf equipment there seem to be a slight change in head weight or shape. Carbon bicycles used to change in colour only an people still pay premium prices for new ;-(
 
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