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Total drivel in product promotional material and brochures etc.

JohnnyDee

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Yesterday I ordered a new car and was looking at the the brochure last night, and, I kid you not, here's a line taken from the brochure:

Sculpted by a new, more emotional, design language...

Err, I'm speechless. This is nothing but pseudo twaddle. It means nothing whatsoever.

Honestly, the absolute nonsense people are being paid to write these days beggars belief. The phrase, it seems, aspires to convey something profound but manages to say absolutely nothing whatsoever.

And don't start me on the the rubbish spouted in adverts for cosmetics and beauty products.

*Lies down in darkened room and listens to whale song CD*
 
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There is an advert for a chairlift that claims to have intuitive controls.

I don't understand how a machine can be intuitive.
 
You'll be telling me next there are golf magazines that can cure your slice or make you hole every four foot putt.
 
Yesterday I ordered a new car and was looking at the the brochure last night, and, I kid you not, here's a line taken from the brochure:

Sculpted by a new, more emotional, design language...

Err, I'm speechless. This is nothing but pseudo twaddle. It means nothing whatsoever.

Honestly, the absolute nonsense people are being paid to write these days beggars belief. The phrase, it seems, aspires to convey something profound but manages to say absolutely nothing whatsoever.

And don't start me on the the rubbish spouted in adverts for cosmetics and beauty products.

*Lies down in darkened room and listens to whale song CD*

Do you never read the techno babble blurbs that accompany the launches of the latest model golf clubs?!!! :rolleyes:
 
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But you still purchased the car.........

Maybe the psychobabble worked after all :)

My local car dealer invited to a 'Special Event' with allegedly wonderful deals. However I quickly realised that they were selling the new cars at full list price and only offering me a rock bottom trade in price for my existing car. I will go back in a few weeks time, after the new number plates have come out, and see what I can get then! :mmm:
 
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But you still purchased the car.........

Maybe the psychobabble worked after all :)

Only spotted it when I was at home cooing over my purchase.

Might've bought something else had I spotted that first 😄😄

Do you never read the techno babble blurbs that accompany the launches of the latest model golf clubs?!!! :rolleyes:

The golf gear guff is undoubtedly amongst the very worst. 👍
 
thats as bad as titleists blurb about tree frogs enhancing grip in their new shoe range.

Small point of order but I think that is Footjoy.

But your point is correct, golf manufacturers do come up with a huge amount of guff that us golfers mostly swallow hook line and sinker.
 
Small point of order but I think that is Footjoy.

But your point is correct, golf manufacturers do come up with a huge amount of guff that us golfers mostly swallow hook line and sinker.

Well he isnt wrong, technically, Acushnet own both brands.

Marketing blurb has been incredible for years.
Cosmetics companies are the worst, made up words and all.

But the point behind marketing is to get people talking, I think on that score their emotional design language has worked.
 
Well he isnt wrong, technically, Acushnet own both brands.

Marketing blurb has been incredible for years.
Cosmetics companies are the worst, made up words and all.

But the point behind marketing is to get people talking, I think on that score their emotional design language has worked.

loved the top gear take on the new micra when it came out ,nissan had been using spooneresque type language and clarkson and hammond came up with a new one for them meaning shiny and bright.
 
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