New Callaway balls for 2014

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Looks like callaway are going for a multi pronged attack on the ball market with the new SR range of balls.

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The SR-1 balls are 4 piece and rated for swing speed below 90mph, the Sr-2 and SR-3 are both 5 piece with the higher one rated above 105mph

So a similar attack that Bridgestone and Srixon use on their marketing. I wonder if these will feel less harsh than previous generations.
 
There has to come a time when these manufacturers can't change or update something so small :mmm:
 
I wonder if that means they'll be knocking out the excellent HEX Black on the cheap?
 
Can someone help me understand why a ball would be rated in "swing speed MPH", when the vast majority of shots will be substantially lower than the published ideal?
 
Can someone help me understand why a ball would be rated in "swing speed MPH", when the vast majority of shots will be substantially lower than the published ideal?

Titleist talk about this alot. saying thier balls are for all swing speeds and that the difference between their longest and shortest balls is 4 yards.
 
Looks like callaway are going for a multi pronged attack on the ball market with the new SR range of balls.

The SR-1 balls are 4 piece and rated for swing speed below 90mph, the Sr-2 and SR-3 are both 5 piece with the higher one rated above 105mph.

Careful, much more and you'll be writing some of us out of a job! :whistle:


Can someone help me understand why a ball would be rated in "swing speed MPH", when the vast majority of shots will be substantially lower than the published ideal?

The swing speed range often mentioned refers to the range you need to swing in to 'make the ball work' effectively. The best analogy I've ever heard on the subject is giving Ronaldo and a toddler a penny floater and a size 5 football, one's strength and technique will suit one, and the others will suit the other.

Given the vast majority, as you rightly point out, swing slower, they should be using lower compression golf balls (the penny floater).
 
Can someone help me understand why a ball would be rated in "swing speed MPH", when the vast majority of shots will be substantially lower than the published ideal?
i always believed (maybe incorrectly) that the cores are there to compress on different swing speeds (giving a better flight for differing players), and the outer layers were for feel on the shorter shots.

Careful, much more and you'll be writing some of us out of a job! :whistle:
I'll leave it to you to describe the difference in the covers and how the softer ionomer outer layer makes it feel noticeably softer than previous models. ;)

Don't forget to mention that they all have a thermoplastic urethane “Duraspin” cover that is specially formulated to accommodate the three different HEX dimple patterns, and that hey will be available in January.
 
Given the vast majority, as you rightly point out, swing slower, they should be using lower compression golf balls (the penny floater).

But even the fastest of us only swing at that speed a maximum of 15 times per round? The vast majority of shots would be played with a swing speed substantially lower than 90mph. Should MPH really be used to sell a ball? Or should it be based on average distance per club?
 
But even the fastest of us only swing at that speed a maximum of 15 times per round? The vast majority of shots would be played with a swing speed substantially lower than 90mph. Should MPH really be used to sell a ball? Or should it be based on average distance per club?

This is the way I understand it. Assuming the manufacturer is trying to design a ball that will spin least off the driver and significantly higher with mid-short irons, I think the reasoning is this...

Ball 1 for fast swing players:
Least spin at 105mph (driver)
More spin at 85mph (7 iron)

Ball 2 for slow swing players:
Least spin at 90mph (driver)
More spin at 70mph (7 iron)

If you give a slow swing player ball 1, it is designed to spin more with his driver swing speed.
If you give a fast swing player ball 2, it is designed to spin less with his 7 iron swing speed.

...or it could just all be marketing. :mad:
 
But even the fastest of us only swing at that speed a maximum of 15 times per round? The vast majority of shots would be played with a swing speed substantially lower than 90mph. Should MPH really be used to sell a ball? Or should it be based on average distance per club?

A very good point, which is why even more golfers should use a lower compression ball. That said, many obviously want feel and spin from 150 yards and in, so it's always a trade off. Arguably there should be a better way of categorising the differences, I suppose MPH is used currently as it's the easiest to tie down, unlike distances that change dependant on conditions and a player's honesty!

For anyone interested in the difference a ball makes, try and go along to a free 15min Bridgestone fitting, where you can hit any ball on the market on a launch monitor to see which suits your swing best.
 
Both excellent points. I suppose if you base your marketing on distance then ego would probably take over. Basing it on spin would confuse most players. MPH swing speed would possibly be the simplest. :D
 
I've always liked callaway balls. Feel nice to me off the tee and on the green. Im not likely to buy the new ones full price but maybe pick up last years at a decent price.
 
I bought several boxes of hot hex balls when on special from Snainton Golf reduced from £23 to £9.99. To be honest I find them to be very similar to the other established mid range balls and very similar to the Pro VX in terms of feel. Ok they probably won't stop dead on a firm green however not many balls do.

Although some may knock them I'm happy enough to use them because at the price they are as good as some balls costing considerably more money
 
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