How many clubs/sets do manufacturers sell per model?

tallpaul

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Out of pure curiosity, does anyone know roughly how many sets of irons or individual clubs (say driver) a top manufacturer expects to sell per model cycle?

e.g. if PING update their G series every 2 years, how many iron sets or drivers will they manufacture in that period?

I appreciate different manufacturers have significantly different targets, markets and lifecycles. But any relevant, factual information would be interesting to hear.
 
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